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How to tell if a company’s culture is right for you

You want to work where you are inspired to do your best and appreciated by your colleagues
and manager. However, that kind of fit doesn’t happen by chance. Find out what it takes to
target the right job, company and culture.

CIO has covered almost every aspect of the job-search process from acing the technical
interview to getting past applicant tracking systems to networking your way into your next job,
but how do you figure out if a company’s culture is the right fit before you accept a job offer?
We asked recruiters, CIOs and career coaches to share advice to help you decide for yourself if
an organization is one you’ll flourish in or one you should pass on.

The right fit

Company culture is a funny thing. It could be the engine that drives your passion or it could be
the thing that crushes your spirit and keeps you up at night. Figuring out if it’s one of these
extremes or somewhere in between before you take the job is a tough task, but one worth
undertaking. Choosing an organization without considering how you fit into their culture is a
formula for disaster.

“It is important for someone to learn about an organization’s culture prior to accepting a
position. Culture is a large variable that influences overall employee engagement and the
longevity that individuals stay with an organization. If it is not the right culture fit, someone is
unlikely to be contributing their best and their tenure will likely be short,” says Kristin Darby,
CIO at the Cancer Treatment Centers of America.

What corporate culture is and what it shouldn’t be

“Organizations define culture differently, and often, incorrectly. Culture should be comprised of
a shared vision, defined understanding of the best fit traits of successful employees and core
values that unite a company to think and work as a team with a well understood method of the
best way to achieve their shared goal. Too often though companies define their culture more
by their perks offered or by what I term ‘the frat’ mentality – meaning if you look, act and have
the same interests as the team,” says Ed Nathanson, founder of Red Pill Talent, LLC.

Start your investigation early

Experts agree that job seekers should be thinking about culture fit before they even apply for a
job. “Too many candidates allow the company to be the one driving the interview process. In
reality, the candidate should be interviewing the company as well. After all, the whole point is
that you are entering into a mutually beneficial relationship,” says Stephen Van Vreede,
personal brand strategist and job search agent for IT, Technical and STEM careers
with ITTechExec .

Know what’s important to you

This is an essential part of the process, because if you don’t know what’s important to you than
it will be next to impossible to decide where you fit in. Knowing what best motivates and
inspires you will go a long way to making a solid choice. Some people can focus right in on this,
others have to think and work at it.

Use social media

Nathanson offers some these guidelines about using social media to vet potential employers.
“The first step is to look at the content and messaging the company puts on social. Is it “real
people” talk or is it all press releases and product information? If they have employmentspecific social channels are they just posting jobs or are they actually showing you what it is like
to work at the company? Is it all stock images or are they actually showing you real people in
their actual environment?”

Are there actual employees of the organization participating on social media, talking about
working at the company is like. What they say and do can be very telling about their culture. “If
the employees aren’t saying or doing anything – that says a lot too,” says Nathanson.

Do your due diligence

There is certainly no shortage of data and these days as candidates have more places than ever
to find it –LinkedIn, Glassdoor, Twitter or the organizations website for example. “It behooves
you to explore and use this to your advantage. How does the company represent [itself]
externally on the Web and social [media]? What do their current and former employees have to
say on sites like Glassdoor.com and others? Do you relate to their employment brand and the
messaging they are portraying of what it is like to work at the company?,”asks Nathanson.

That said, experts warn job seekers of potential pitfalls in this digital landscape. “One can get a
lot of data from social media. But you’ve got to validate and verify that data to get useful
information. For example, Glassdoor comments are mostly negative. However, a string of
negative comments about a specific unit or group may not necessarily indicate a collectively
bad company culture but a weak manager. Interactions with company personnel during the
interview process are a great time to look for clues that will give oneself truthful insights about
the culture,” says Victor V. Kumar, vice president and CIO with Preferred Employers Group.

Ask the right questions

Once you make it to the interview process, make sure you ask the questions that will give you
the insight you need to figure out how you will fit into their culture. Of course, you want to ask
them to describe their culture but our experts also offer these questions that will help you
glean insight into the organization.

Besides experience or their resume, why are your best employees successful? “Probe a bit on
why some people haven’t been successful, too -- taking away the focus on resume and

experience and shifting to softer skills to get to the best personality traits that work or do not
work in that culture,” says Nathanson.

Asking for a tour of their offices is a great way to see how employees interact with each other.
“Start with reviewing the physical space. Are there lots of private offices? Cubes? Open work
areas? Is technology visible in all areas? Are screens on the walls of open areas, conference
rooms, do people roam with their laptops?,“ says Elaine Varelas, managing partner Keystone
Partners. How do the employees look? Are they happy, engaged, and productive -- or clockwatchers, just waiting for the day to be over.

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